Bring clarity to the chaos with custom brand toolkits
Tired of hunting down logos, templates, icons or guidelines? Our bespoke brand toolkits put everything your team needs in one easy-to-use place – so everyone stays on-brand, every time.
Let’s take your brand from scattered and stressful to simple and strong. Are you ready to sort the chaos?
Make it easy for your team to look brilliant
Your brand is one of your biggest assets – but only if it’s used consistently. When files are scattered across folders or buried in emails, things go off-brand fast. Our brand toolkits fix that, giving you a single, central source of truth. Clear. Shareable. Foolproof.
But what’s the point of a toolkit if the tools are outdated, broken, or just wrong for the job? Our MarketStreet process uncovers what makes your organisation tick, who your ideal clients are, and how to engage them with a story that feels real and relevant. From there, we shape a brand identity that truly reflects who you are – so the tools in your kit always fit the task.
Learn more about our rebranding process
Ensure everyone stays on-brand, every time
Tame the brand monster
Whether your team is packed with experienced marketers or filled with well-meaning generalists, it’s hard to stay on-brand when assets are all over the place. Scattered logos, outdated templates, mystery fonts… sound familiar?
That brand monster thrives in chaos. And if you don’t tame it, it takes over – gnawing away at trust, credibility, and time. Ooooft.
Our brand toolkits are the antidote.
Everything in one place (finally)
We create brand toolkits that centralise everything your team needs to create on-brand, professional material for all sorts of communications. That includes:
- Logos (in all the formats you’ll ever need)
- Fonts and colour palettes
- Templates for PowerPoint, Canva, social, and more
- Brand photography and approved visuals
- Graphics and icon sets
- Tone of Voice examples
- And clear, easy-to-follow brand guidelines—no more 40-page PDFs that no one reads. Yawn.
Instead of a confusing mess of files, your team gets a simple, structured system. One that works.
How It Works
1. Who needs access
Internal team only? External agencies? Freelancers? Printers? We’ll help you figure out who needs what, so no one’s left digging for a missing logo again.
2. Choose your setup
Need a zipped folder with everything neatly organised? A shared Canva space? Or a bespoke, web-based hub that allows you to manage users and control access? We’ll build it to fit the way your team works.
3. Share and shine
Once your toolkit is up and running, the magic happens. People stop asking where things are. Communications start looking consistent. And your brand? It finally feels in control again.
Brand guidelines that guide, not confuse
Our brand guidelines don’t gather dust. They’re crafted to actually help people – from designers to non-designers – use your brand properly. Think visual examples, usage do’s and don’ts, and simple explanations. Whether it’s how to use your logo or which tone of voice to use in a social post, our guidelines are made to guide.
Be the hero who sorted the chaos
You don’t need to be the Brand Police. With the right tools, your team can take ownership – leaving you to finally focus on the bigger picture.
You’ll stop being asked for the “right logo for print” or whether Comic Sans is okay for the newsletter (spoiler: it’s not). Instead, you’ll be the one who solved the chaos, tamed the brand monster, and gave your team the tools to shine bright.
Don’t take our word for it…
Here’s what our clients have to say about their journey:
Your questions answered:
What’s the difference between a brand toolkit and a brand guideline?
A brand toolkit is the practical, accessible version of your brand assets, packed into one central place. It includes everything your team needs to create on-brand material – like logos, templates, fonts, and more. A brand guideline is the rulebook, detailing how those assets should be used. Think of the toolkit as the “what” and the guidelines as the “how.”
How do I know which version of the logo to use?
Our brand toolkits have all your logo versions – whether it’s for print, digital, or social – clearly organised, so you won’t have to guess again. Every version is included, along with detailed guidance on when and where to use each one.
Can the toolkit be customised for different teams or departments?
Absolutely! Whether it’s for internal teams, external agencies, or even freelancers, we customise the toolkit to fit everyone’s needs. This way, each person has the right access and the right resources at their fingertips.
What happens if we need to update or add something to the toolkit?
Easy! If anything needs updating or adding, we’ll ensure your toolkit is refreshed and your team has access to the latest version. We can even set it up so updates happen automatically, so you’re always in sync.
How secure is the brand toolkit?
We take security seriously. Whether it’s a shared cloud space or a custom web-based hub, you control who has access and can set permissions for different users. That means you can ensure your brand assets are safe, but still easy for your team to use.
How long does it take to create a brand toolkit?
We usually recommend a timeline of 4-8 weeks, depending on the complexity of your brand and the amount of assets you have. This includes the creation, organisation, and finalisation of everything your team needs.
What if we’re not super tech-savvy?
Don’t you worry. Our brand toolkits are designed to be user-friendly for everyone, whether you’re a marketing pro or a beginner. We’ll also provide simple instructions on how to use the toolkit, so there’s no guesswork involved. Let’s chat through what formats you’re used to and we can take it from there.
Ready to sort the chaos?
Let’s take your brand from scattered and stressful to simple and strong.
It all starts with a quick chat – we’ll walk you through the options and find the best fit for your team.